Athena Labs LLC ("Athena," "we", "us" or "our"), our service providers, and our advertising partners use the following technologies to automatically collect information through our websites that link to our Privacy Policy (collectively, “cookies”) and in connection with our marketing activities:
- Cookies, which are text files that websites store on a visitor’s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of tracking user activity and patterns, helping the visitor navigate between pages efficiently, remembering preferences, improving the visitor’s browsing experience, and enabling functionality, analytics, and targeted advertising. Cookies used on our site include cookies that we serve as well as cookies served by third parties that we work with to enable the services they provide, such as analytics services that track traffic and usage. You can learn more about cookies and how to control them at www.allaboutcookies.org.
- Pixels, also known as web beacons or clear GIFs, which are embedded in software code or invisibly in image files within webpages or HTML formatted emails and used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked, typically to compile statistics about usage of websites and the success of marketing campaigns. We may use pixels to collect information about your interactions with our email messages, such as the links you click on and whether you open or forward a message, the date and time of these interactions and the device you use to read emails.
- Browser web storage (including HTML5), also known as locally stored objects, functions like cookies but enables the storage of a larger amount of data.
- Flash “cookies”. Flash Cookies are small data files that are stored on your device by Adobe Flash Player. Unlike traditional cookies, Flash Cookies can store more complex data and can remain on your device for longer periods of time. They are used to remember your settings and preferences, enable enhanced functionalities, such as video playback, monitor and analyze usage and performance of our website, and prevent fraudulent activities and enhance security.
The categories of data collected by these technologies are described in more detail in the automatic collection section of our Privacy Policy.
Cookies
The categories of cookies used on our sites include:
- Strictly Necessary. These cookies are necessary for the website to function and cannot be disabled.
- Analytics. These cookies allow us to count visits and traffic sources and analyze user activity so we can measure and improve the performance of our sites. They help us to know which pages are the most and least popular and see how visitors move around the sites.
- Advertising and social media. Advertising cookies are set out by our advertising partners to collect information about your use of the site, our communications, and other online services over time and with different browsers and devices. They use this information to show you ads online that they think will interest you and measure the ads’ performance. Social media cookies are set by social media platforms to enable you to share content on those platforms, and are capable of tracking information about your activity across other online services for use as described in their privacy policies.
Cookies used on our sites include:
| Cookie Name | Domain | Persistent? | Duration (Days) | Category and Purpose |
|---|
| csrf.app | .hubspot.com | Yes | 339 | Strictly Necessary: Security cookie used to prevent Cross-Site Request Forgery (CSRF). |
| hs_c2l | .hubspot.com | Yes | 147 | Strictly Necessary: HubSpot cookie for localization and language preferences. |
| hs_login_email | .hubspot.com | Yes | 339 | Strictly Necessary: Necessary for the website to function (remembers login email). |
| hs_login_metadata | .hubspot.com | Yes | 339 | Strictly Necessary: Necessary for the website to function (stores login metadata). |
| hubspotapi-csrf | .hubspot.com | Yes | 339 | Strictly Necessary: Necessary for security and functional API interactions. |
| __cf_bm | .hubspot.com | Yes | 1 | Strictly Necessary: Cloudflare bot management and security cookie. |
| __hs_cookie_cat_pref | .hubspot.com | Yes | 147 | Strictly Necessary: Stores user preferences for cookie consent categories. |
| _cfuvid | .athena.com | No | Session | Strictly Necessary: Necessary for rate limiting and visitor identification security. |
| hubspotutk | .athena.com | Yes | 180 | Analytics: Helps us count visits and analyze user activity to improve site performance. |
| __hssc | .athena.com | Yes | 1 | Analytics: Used to measure and improve performance by tracking session duration. |
| __hstc | .athena.com | Yes | 180 | Analytics: Primary cookie for analyzing user movement and popularity of pages. |
| _ga | .athena.com | Yes | 400 | Analytics: Used to count visits and traffic sources to measure performance. |
| _ga_F88E4P7L9R | .athena.com | Yes | 400 | Analytics: Used to analyze user activity and session state. |
| _clck | .athena.com | Yes | 365 | Analytics: Used to see how visitors move around the site via heatmaps. |
| MUID | .clarity.ms | Yes | 383 | Analytics: Helps us understand which pages are the most and least popular. |
| _hjSessionUser | .athena.com | Yes | 359 | Analytics: Tracks visitor behavior to measure site performance. |
| _reb2buid | .athena.com | Yes | 344 | Advertising and social media: Used to collect information about site use for ad personalization. |
| _twpid | .athena.com | Yes | 390 | Advertising and social media: Twitter cookie used to show ads you might be interested in. |
| _uetsid | .athena.com | Yes | 1 | Advertising and social media: Bing cookie used to show personalized ads and measure performance. |
| _fbp | .athena.com | Yes | 90 | Advertising and social media: Facebook cookie used to show ads online and measure ad performance. |
| _li_ss | .athena.com | Yes | 400 | Advertising and social media: LinkedIn cookie for tracking activity across other online services. |
| _rdt_uuid | .athena.com | Yes | 90 | Advertising and social media: Reddit cookie used for marketing and ad performance measurement. |
| guest_id | .twitter.com | Yes | 331 | Advertising and social media: Twitter cookie that enables social media sharing and tracking. |
Your Choices
You can decide not to accept cookies or other technologies. If you do not accept our cookies or other technologies, you may experience some inconvenience in your use of our Sites. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Sites. Your choices for managing the technologies described above include:
- Browser settings. Most browsers let you reject cookies, clear cookies and browser web storage, prevent pixels/clear gifs from loading, and block javascript software code. To do this, follow the instructions in your browser settings.
- Flash cookies. You can delete Flash cookies or adjust your Flash cookie settings by visiting the Adobe Flash Website Storage Settings Panel and Global Storage Settings Panel.
- Industry group opt-out tools. You can opt out of receiving targeted ads on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. You can also opt out of receiving targeted advertising in mobile apps through participating members of the Digital Advertising Alliance by using the AppChoices mobile app. Please note that we may work with companies that offer their own opt-out mechanisms and may not participate in these opt-out programs.
For more information about how we collect, use and share your personal information, see our Privacy Policy.
Changes
The technologies we use may change from time to time and this notice is subject to change at any time.
Questions
If you have any questions about this Cookie Notice, please contact us at privacy@athena.com