You're spending 15+ hours a week on marketing someone else should run.

Trusted by 3,000+ founders and executives, find your Marketing Assistant

Lucia has been phenomenal. She’s scheduled podcasts for me. She’s done community outreach for me. She’s also helped with the content generation and provided some stability. The daily overview and recaps are invaluable.

Jacob Tingen

Managing Partner, Tingen Law

what your marketing assistant covers

Marketing execution, off your plate and into a trained pair of hands.

Your Marketing Assistant owns the campaigns, the follow-ups, the sends, and the trackers that quietly eat your week. Here is a peek at what they can support:

CONTENT

Content and social

Editorial calendar owned end to end, not just populated

Drafting, scheduling, and cross-posting across channels

Repurposing long-form into social, newsletter, and clips

Community replies and comment triage in your voice

Asset naming, versioning, and a library that stays findable

Email marketing

Email builds, segmentation, and QA before every send

List hygiene and audience segmentation kept current

A/B testing subject lines, dates and times, and designs.

Post-send recap, reporting, and data anlysis

campaigns

Campaigns and ad support

Landing page and form setup in your existing stack

UTM discipline so attribution is never guesswork

Ad copy variants prepped, trafficked, and coordinated with your paid media specialist or agency

Basic performance tracking on live campaigns, flagged for you or your paid media specialist to act on

reporting

Research and reporting

Weekly performance digest, written not just exported

Site performance and web traffic monitoring, with basic SEO checks: titles, meta descriptions, and broken links flagged

Competitor and keyword monitoring on a standing cadence

Dashboard upkeep across analytics, CRM, and ad platforms

Lead list building and enrichment for outbound

Event and webinar research, shortlists, and logistics

creative ops

Creative and vendor ops

Briefing designers, editors, and freelancers on your behalf

Chasing revisions so work lands on schedule

Vendor sourcing, quotes, and invoice follow-through

Brand consistency checks before anything ships

SOPs written for every repeatable play

Content and inbox work alone saves most clients 5–7 hours per week.

how it works

How to hire an Athena Marketing Assistant

Read FAQs

Step 01

Tell us about you

We learn about your leadership style, communication preferences, tools, priorities, and where the hours actually go.

Step 02

Meet your match

We match from the top 1% of applicants: vetted marketing specialists weighted for execution and judgment under deadline.

Step 03

Run the onboarding kick-off

Access, systems, and the first playbooks. Delegation training runs alongside, so you know what to hand off first.

Step 04

Hand over the first campaign

Start with the content calendar or the inbox. Your Athena manager keeps coaching both sides from there.

The average client refers 2.1 peers per year to Athena.

WHY AN ATHENA MARKETING ASSISTANT IS DIFFERENT

A dedicated, growing partnership, not an hourly marketplace gamble

Athena Marketing Assistant

One dedicated, full-time specialist in your time zone

Vetted, trained, device-equipped, and employed by Athena

Adapts as your channel mix and priorities change

Fixed, predictable cost per month

Human judgment amplified by AI speed and memory

Partnership Manager and rematching support behind every hire

Freelance marketing virtual assistant

You vet, train, and manage; the work is yours

Quality swings with whoever picks up the contract

No security posture around your accounts and data

Churn resets your context every few months

Scope breaks the moment requirements change

Agency retainer

$6–12k / month

Priced for strategy you may already have

Your account shared across other clients

Change orders for anything outside the statement of work

Little context on your inbox, calendar, or internal team

Nothing accrues to you when the retainer ends

Marketing Assistant

A dedicated marketing specialist, selected and trained and managed end to end by Athena.

$3,000

/ per month

Get started

One dedicated, full-time Marketing Assistant

Algorithmic matching plus tailored onboarding

Delegation training library and marketing playbooks

Performance management and rematching support

Pricing

Simple, predictable cost

Athena offers two pricing options.

•

$3,000 per month with a 12-month commitment, billed monthly (most popular)

•

$3,600* per month, billed monthly (most flexible)

•

*Monthly after initial 90-day Commitment

Get started

Athena clients report reclaiming 20–40% of their workweek.

Security & trust

The same protection across every Marketing Assistant

Your assistant works inside your brand accounts, ad platforms, and inboxes. The infrastructure around that access is ours to secure.

Athena employed and vetted

Every Marketing Assistant is a full-time Athena employee: background-checked, identity verified, and trained on fraud awareness. Not a contractor.

Managed devices and scoped access

Athena-issued, IT-managed devices with remote-wipe capability. Access to your brand accounts and ad platforms is scoped to role and audited routinely.

Proactive threat monitoring

Real-time monitoring for suspicious activity, a security response team on call, and prompt alerts if phishing is detected.

SOC 2 Type II Certification

SOC 2 Type II certified, a cyberinsurance policy per client and an on-call remediation team behind it.

Testimonials

See how real leaders multiply their impact

I left my wife's ski boots in an airport. Suddenly my EA is in contact with the airport, five couriers, and the airline. She's telling me five prices for different ways to fix it. I'm like, how has she done this already!?

Joey Garcia

Executive Director, Finance Industry

Athena has playbooks that make it feel like starting from first or second base instead of home plate. They bring best-in-class ways of doing things.

Ryan B.

Real estate investor

We made $200,000 more last year, and I would say that that's a direct result of having Joanne as my EA.

Jacob Tingen

Managing Partner, Tingen Law

My Athena EA’s written English is equal to a native speaker. From the first week I had total confidence that she could adeptly answer my emails, as me, without a second thought.

Piper Wilder

Founder & CEO, 60Hertz Energy

Joey Garcia

Executive Director, Finance Industry

Athena has playbooks that make it feel like starting from first or second base instead of home plate. They bring best-in-class ways of doing things.

Ryan B.

Real estate investor

We made $200,000 more last year, and I would say that that's a direct result of having Joanne as my EA.

Jacob Tingen

Managing Partner, Tingen Law

My Athena EA’s written English is equal to a native speaker. From the first week I had total confidence that she could adeptly answer my emails, as me, without a second thought.

Piper Wilder

Founder & CEO, 60Hertz Energy

The average executive spends 15+ hours per week on tasks that can be delegated.

FAQ

What does a marketing assistant do?

A marketing assistant handles the day-to-day execution behind a marketing program: publishing and scheduling content, building and sending email campaigns, updating SEO and website copy, tracking performance, and coordinating designers and freelancers. They own the recurring work so the person setting strategy is not also the one loading the calendar. At Athena, that assistant is a full-time, trained partner matched to your tools and cadence, not a per-task contractor.

Is this a marketer or an assistant?

Both, in the ways that matter. Your Marketing Assistant is trained as a marketing specialist who understands campaigns, channels, and what good looks like, while also handling the execution an assistant would own: the calendar, the sends, the follow-ups. If you need help beyond marketing specifically, an Executive Assistant covers the broader mix.

How is this different from a virtual marketing assistant or freelancer?

Marketplace hires are yours to vet, train, equip, and manage. An Athena Marketing Assistant is employed by Athena: selected from the top 1% of 30–60k monthly applicants, put through an in-person bootcamp, issued a secured Athena laptop, and supported by a Partnership Manager. Fixed price, no management overhead, no restart every time someone disappears.

How does Athena select and train them?

We receive 30–60k monthly applications and accept roughly 1%. Every candidate passes personality, cognitive, and English testing plus immersive training on real-world tasks. Marketing focused assistants add campaign, reporting, and content workflows on top of that foundation, and keep upskilling through Athena training programs.

What does onboarding look like, and how fast?

An intake survey on your delegation habits and stack, a 60 minute onboarding call to build your action plan, then a kickoff with your Marketing Assistant and Partnership Manager. From onboarding through kickoff, expect one to two weeks.

How is my data and account access protected?

Athena is SOC 2 Type II certified. Every assistant works on an Athena-issued, monitored device with remote-wipe capability, and dedicated InfoSec and IT teams manage access. Clients in regulated industries can review specific compliance requirements with their account team.

What if the fit is not right?

On rare occasions a partnership does not work out. Your Partnership Manager addresses concerns directly and, if things do not improve, matches you with a different Athena assistant. You are never left managing the problem alone.

SCroll to top

You're spending 15+ hours a week on marketing someone else should run.

Marketing execution, off your plate and into a trained pair of hands.

How to hire an Athena Marketing Assistant

A dedicated, growing partnership, not an hourly marketplace gamble

Simple, predictable cost

The same protection across every Marketing Assistant

See how real leaders multiply their impact

FAQ

Stop being your own marketing department